While the "Algorithm" is known to be fickle and a bit of a black box, I have managed to go viral dozens of times thanks to several key secret ingredients.
Creating a Meme
Restaurant marketing scheme that took over the internet. Easy activation with excellent client results and meta troll humor.
92,000,000 Views
Collaboration with Kanye West
News outlets contacted me only to find out it never actually happened. Kanye liked it.
57,000,000 Views
Podcast Studio Rental Ad
Making a fake podcast about bully redemptions to reveal to the viewer that it was just an ad for the space.
3,446,000 Views
Product Marketing - Meta Ray Bans
Staging a friendly mugging with Meta Ray Ban glasses to promote the newest version. Sparked incredible engagement and made Meta very happy.
6,400,000 Views
Dating in 2025
Playing into the emergence of dependance on AI. Made to promote event venue and restaurant.
3,700,000 Views
Zeitgeist Meets Niche
Standup clip capturing an organic moment by design. Was seen by the emo community and even Blink-182 invited me VIP to their show to thank me for helping promote their new album with this clip.
